Long-term favourites, Saturdays NYC, have expanded out of their New York base and are now international. They’re globally recognised for their seriously steezy designs, and innovative fabric choices.
For their SS18 lookbook, the original surfing brand hit the east coast. Exploring the response to cultural exchange and ancient trade routes, we've got seasonal prints and contemporary silhouettes combined with representations of traditional Japanese Shibori and Batik tie-dying seen across sharp shirting. Their original graphic branding is seen on muted coloured t-shirts, paired alongside lightweight denim jackets and textured sweats.
What Saturdays NYC do best is comfort and culture, their SS18 collection is a blend of loose layers, organic hues, and classic silhouettes, so we're on board.